Train hard, eat right. Without the spreadsheet.
Macora is the AI nutrition coach for lifters and anyone getting into the gym. It sets your macros, plans high-protein meals from what's already in your kitchen, logs everything by chat, and remembers what works. Science-based targets, no guilt, no guesswork.
The full experience lands on mobile soon:
Today
1,840kcal
Coach
You're short on protein. Add the Greek yogurt from your kitchen to tonight's bowl and you'll hit your target.
Everything connected, nothing wasted
Six tools that talk to each other, so your plan, your kitchen, and your coach all point at the same goal.
A coach that actually does the work
Tell it what you ate or how you trained and your rings update. Macora logs meals, water, weight, and workouts, runs your kitchen and shopping list, swaps tonight's dinner, and plans your week: 17 real actions, straight from chat.
A coach that learns your training
Macora remembers the stuff that matters: your split, your goals, the foods you won't touch. It recaps every day and week in the background, so the more you train and log, the better it dials you in. With Pro, name your coach and pick one of four personalities.
Hit your macros without the spreadsheet
Snap a grocery receipt or scan a barcode and Macora turns it into verified macros: “KRO CHKN BRST” becomes chicken breast, matched against USDA and Open Food Facts data. No weighing every gram, no logging by hand.
A kitchen that fuels your goals
Shelf life is tracked across your pantry, fridge, and freezer, with alerts before food goes off. Cook a planned meal and your inventory updates; anything running low goes on your shopping list, so there's always protein on hand.
High-protein plans from what you own
Daily plans cook from your kitchen first and size to what you've already eaten. Swap a single meal, fill a gap, or plan the whole week with Pro, and every missing ingredient gets added to your shopping list, ready to shop.
Progress that tracks how you eat
Streaks, a 28-day calendar of calorie and protein adherence, and weekly recaps that show whether you're fueling your training. Weight check-ins are there if you want them, never the whole story.
Three steps. One loop.
Set your training goals
Tell Macora about your body, how you train, and how you like to eat. It builds clear calorie and macro targets, protein first, and shows you the math behind every number.
Stock your kitchen
Scan a grocery receipt or a barcode and your inventory builds itself: verified macros, shelf life and all. Macora plans from what you actually own.
Train, eat, repeat
Get a plan sized to your day, swap what you don't like, and tell your coach what happened. It logs, adjusts, and remembers, so next week fuels you better than this one.
Built on evidence, shown in the open
Macora doesn't hide its math. Your targets come from established, peer-reviewed methods, and we tell you which ones.
Energy: Mifflin-St Jeor & Katch-McArdle
We estimate your resting metabolic rate with the Mifflin-St Jeor equation (or Katch-McArdle when you share a body-fat estimate), then scale it by your activity, goal, and chosen pace, with hard calorie floors no setting can override.
Mifflin MD, et al. Am J Clin Nutr. 1990; McArdle WD, et al. Exercise Physiology. 1996.
Protein: ISSN guidance
Protein targets follow the International Society of Sports Nutrition's evidence-based range for active individuals (and nudge upward when you train for strength), supporting muscle whether you're losing fat or building.
Jäger R, et al. J Int Soc Sports Nutr. 2017.
Honest, not magic
Every estimate is exactly that: an estimate. Tap “See the math” and Macora walks you through each step, including how your diet style shapes the split (keto caps carbs near 30 g). Real numbers you can bring to your own health professional.
Wellness guidance, not medical advice.
Macora provides general wellness information, not medical advice. Always consult a qualified health professional before changing your diet. See our Medical Disclaimer.
One plan. Everything. Free for 7 days.
No card required to start your trial. After 7 days it's $9.99 a month, cancel anytime.
Pro
or $79.99/yr
Save 33%, like $6.67/moFree for 7 days, then $9.99/month. Cancel anytime.
- Full AI coach access, no daily message caps
- Meal plans and swaps whenever you need them
- Weekly meal planning that shops the gaps for you
- Receipt and barcode scanning with verified nutrition
- Coach personalities and custom macro targets
- Kitchen inventory and shopping list, always in sync
Unlimited use within our fair-use limits.
Questions, answered
No. Macora is a general wellness and nutrition tool that provides educational suggestions, not medical advice. Your calorie and macro targets are software estimates. Always consult a qualified health professional before changing your diet, especially if you have a medical condition, are pregnant or breastfeeding, or have a history of disordered eating.
Train hard, eat right, without the spreadsheet.
Build your first science-based plan today. Free for 7 days, then $9.99/month.